The full arsenal of lead-generating tactics
Every day your prospects are bombarded with marketing messages, which makes them skeptical about your product and promises.
The harsh reality is, most of your prospects don't want to hear from you. You must recognize that you are an unwelcome intruder who has the difficult job of turning skeptical readers into paying customers.
What this requires is fresh, to-the-point-copy that works hard in any your tactical approaches.
At Beacon TechMarketing we can give all the tactics you need to get leads flowing in, from email marketing and webinars, to trade show marketing and telemarketing. We are experts in offer creation and can generate white papers, case studies, e-books and articles to give you the full arsenal to motivate a suspect to become a prospect.
Do you have all systems on "go?"
• Special Events
• Email marketing
• Direct Mail
• Offer Creation
• Brand Videos
• Speaking engagements
• Speaker Training
• Trade Show Marketing Creating an impression and capturing a qualified lead in a crowded room starts well before the event and ends well after. In fact, it is proven that the most critical step to trade show marketing is “pre-marketing.” We provide trade show solutions that work as hard as your sales staff. Booth designs that get noticed. Sales promotion techniques that drive booth traffic. Media events that get covered.
- Brand Theatre
- Pre-show marketing
- Promotional handouts
- Event selection, budgeting, and planning
- Booth selection and design
- Theme development and event-specific messaging
- Contests and giveaways
- Booth traffic campaigns
- Blog posts
- Case studies
- Cheat sheets
- Large definitive guides
- Reference guides
- Visual content
Want to know more? Just let us know.